Accurate, Detailed, Accessible:
Joyce Julius & Associates measures and analyzes all forms of media, as well as on-site elements and promotions surrounding sponsorships. Through the utilization of powerful research tools, such as the digital tracking system Image Identification Technology (IIT) powered by Magellan, and Recognition Grade® methodology, which takes into consideration size, location, brand clutter and integration factors, Joyce Julius delivers accurate, timely and verifiable findings—every time.
The Joyce Julius Online Portal provides our clients 24/7 access to key data, while also allowing for complete customization of the findings in a user friendly environment. Likewise, our veteran researchers are available every business day to answer your questions, or speak specifically regarding each sponsor's research findings.
Based in Ann Arbor, Michigan, Joyce Julius & Associates has been measuring the impact of corporate sponsorships across all forms of media since 1985.